Dinamis Blog
5 Steps to Building Content for Your Accounting Practice
Creating content isn’t easy. Especially if you want to create valuable content for your audience as an accounting firm. As a professional, you don’t have time to wait for inspiration. So you need a go-to system that let’s you get the ball rolling with content ideas....
How to Manage Your Outsourced Accounting Team
With businesses moving to a remote environment, there is a common question about how you manage an outsourced accounting team. How do you make sure their work aligns with your objectives? How do you form a healthy work-relationship with remote accountants? How do you...
5 Business Tasks You Could be Outsourcing
Too many business owners think they don't need help with their tasks. They think that getting more hands involved means way more expenses for the company. Little do they know, outsourcing could actually help their business grow. (And save them money!) Repetitive or...
How to Boost Efficiency with Remote Accounting Teams
The pandemic taught a lot of firms how to think about their approach to business in a whole new way. According to Karbon, the number of accountants and bookkeepers working remotely more than doubled from 40% to 83 during the COVID-19 pandemic. It goes without saying,...
Why Practice Leaders Must Be Anticipatory
The pandemic has forced business leaders to accept that change is inevitable. 2020 started like any other year, but as the first quarter closed much of the world was in lockdown. Daniel Burrus, the author of The Anticipatory Organization, says that technology is...
Top 5 Reasons to Outsource Your Bookkeeping
Growth and contraction in your accounting firm can both be detrimental to your firm if you are not properly resourced. With growth comes the need for resources as you manage more records, files and tasks for your clients. Hiring more in-house staff to manage these...
Accounting Marketing Metrics Your Firm Needs to Track
If you want to achieve your company’s goals, you need to take time to track your accounting marketing metrics. Whether you’re an outsourced accounting firm or a tax firm, tracking your marketing efforts is key to landing more business opportunities. Most marketing...
Crafting a Blog for Your Firm’s Website (3 Steps to Get Started)
If you want to increase your website visibility, crafting a blog is the best place to start. Blogging has increasingly become one of the best ways to draw traffic to your site. In fact, studies show that the more you update your blog, the more search engines will...
Your Guide to Documenting Processes for Client Accounting Services
There are several building blocks to creating a successful client accounting services practice. We’ve addressed several of these in other blog posts: developing a staffing plan, developing a sales and marketing plan, and thinking like a general manager. In this post...
Make Your Firm Stand Out with These Simple Tips
Most accounting firms think business is all a numbers game. As long as you show you have better numbers than the next guy, you'll stand out just fine. Right? Not exactly. "People don't buy what you do; they buy why you do it. And what you do simply proves what you...
Find a Staffing Model That Maximizes Margins for Your Practice
There are a variety of approaches to staffing a Client Accounting Services (CAS) practice. Many fledgling CAS practices share staff with either assurance or tax service lines. As your practice grows and the workload becomes more constant, sharing team members will...
Creating a Sales and Marketing Plan for your CAS Practice
Thinking back to our Marketing 101 class, most of us will remember the four Ps of marketing: product, price, place, and promotion. Consumer goods manufacturers proactively choose to position their products in the low, medium, or high end of the market. Those product...
Think like a General Manager
The title general manager is not as common as it once was. Young MBAs from the 1980s and 1990s all dreamed of becoming a divisional general manager at Fortune 500 companies and eventually moving on to CEO. The traditional career path for the general manager could...
Creating a Growth Plan for Client Accounting Services
Growth can be challenging Recognize that even if you’ve been in practice for ten years as a tax or audit practitioner, starting a CAS practice is a different venture. You will need to start with single and multi-year goals. Your first goal may be as simple as...
Finding Your Niché in Client Accounting Services
Creating Market Dominance Jack Welch, who died recently, was the CEO of General Electric for 20 years. During his tenure, GE was one of the most respected companies in the world. One of his most famous beliefs was that GE should be the number one or the number two...
Ed Warren Named Business Development Director at Dinamis – PR
FOR IMMEDIATE RELEASE Washington, DC - Ocala, FL, Edward D. Warren has been named Business Development Director at Dinamis. Ed is a veteran sales and marketing executive and individual producer with over 20 years of progressive sales and sales management experience....
Top Niches for Client Accounting Services
The CPA.com 2018 CAS Benchmarking Report identifies Professional Services, Small Business and Nonprofit as the top niche specialties among Client Accounting Services (CAS) providers. 1. Professional Services It’s no surprise that “professional services” is one of the...
3 Barriers to Growth for Client Accounting Services (And How to Overcome Them)
The 2018 CPA.com CAS Benchmark Survey list several barriers to growth for client accounting service (CAS) sales success. Here are the top three. Prospects are Price SensitiveClients Don't Understand Value of CASBusy with Client Work / No Time to Sell 1. Price...